Friday, January 13, 2012

Daily Action Plan To Build Your List Fast



This is going to be a really valuable blog post that I hope can really make a difference to your business and your life.

When it comes to building an online business, you kind of know what you need to do after a couple of months of reading eBooks, listening to audios, watching videos and through your own experiments.

I expect most of you do know how to make money, but you may lack direction, or a specific plan. You may jump from idea to idea never really making a success of one thing.

But in reality a focussed, concentrated effort doing one thing is what’s going to propel you to making a full time income online.

And that’s why in this blog post I’m going to share a list building blueprint that you can just copy to grow your email list by more and more every single day.

If you set it up right and you dedicate serious time to implementing the action plan then each and every day your income will grow.

Here we go…

My Step-By-Step, Do-This, Do-That
List Building Blueprint


List building is a great way to get going. It really is a business model whereby success breeds success. If you build an email list of 200 people and you blast an email to them and make $100 then that’s going to motivate you a huge amount to hit 2,000 subscribers because you know you can make $1,000 from an email blast.

When I first started building my email lists many years ago, it was much easier. Here’s exactly what I did.

I set up a three page website with: a squeeze page, a confirmation page and a thank you page. I wrote one or two 250 word articles each day and submitted them to EzineArticles.com. After a little while EZA was sending me 25+ visitors per day and I was ranking in the search engines on page 1 and 2 for keyphrases with 10,000+ monthly searches. I was on page one of Yahoo for phrases like “abdominal exercises”, “abdominal workout” and “how to get flat abs” and it was sending me a crazy amount of traffic.

Unfortunately, EZA requires you write 400 word articles now and it doesn’t send even a tenth of the traffic it used to. Plus, Google does not like squeeze pages one bit. You’ll find it very hard to rank one these days.

I’m not going to say squeeze pages are dead, because used in the right way for the right purposes they are still very powerful, but we need to find a different approach to list building that doesn’t require us slaving away for hours each day generating traffic to our squeeze pages.

Instead, let’s leverage everyone else’s resources and get them to build our list for us.

Sound like a plan? Here’s what you need to do…

The Set-Up


This is the part where the majority of the work happens and I’ve been through this set-up process a few times so I’ll try to be as concise as possible.

1. You need to create a red hot product that deals with an in-demand topic within your market. Make it super high quality but it doesn’t have to be a mega home study course. A short report, video or audio would suffice. I can’t stress how important it is that it is a high quality product, though. That’s absolutely key.

2. Write a short, punchy salespage with lots of bullets and short paragraphs. Perhaps have some high quality graphics. Price your product low – sub $20, but probably more like $10.

3. Set your product up with an affiliate program or script that allows you to pay 100% commissions and also allows you to give the product away for free from the same salespage using coupon codes. I’m sure there are many scripts that can do this but the only one I’ve used is Rapid Action Profits and it works great.

4. Set everything up so that you pay affiliates 100% commission and so that customers are automatically opted-in to your email list when they buy (RAP does this) and then redirected to your download page.

5. Optionally add a one-time offer to your main offer. It could be a selection of resale rights or private label products. I recommend paying affiliates 100% commission on this, too. Believe me it will be more profitable in the long run. I’d also recommend adding an affiliate promotion on your download page as well. This will give you a little instant revenue that you can use to pump back into your business.

6. Finally set up an autoresponder sequence (at least a few days’ worth of messages) and include a few content messages that deliver value and a few messages that promote affiliate products.

When everything is set-up, move onto the daily action plan.

The Daily Action Plan


If you do the below activities every day (or at least five times a week) then soon enough you’ll be generating enough subscribers every single day to provide you with a full time income.

1. Find email list owners in your market and build relationships with them. Try and get them to promote your product. If they send a broadcast promoting your product, then try to then get them to add a message to their autoresponder sequence. This is key for long term sales without you having to lift another finger.

How To Find Them:

  • Type into Google “Powered by Aweber email marketing” in quotes followed by your keyword.
  • Type in keywords to Google related to your market and often in the Sponsored Ads you’ll find people building email lists.
  • Most people selling a digital product are also building an email list either with an opt-in form on their salespage or with an exit pop-up. Find products in your market in affiliate directories, e.g the Clickbank marketplace, the Paydotcom marketplace, RAPBank.com and other directories.

2. Find bloggers in your market and convince them to write a review of your product, or to include links to your product within their blog content. Perhaps give them some banners they can put in their sidebar. Normally, these bloggers will have email lists as well so ask them to send a solo email promoting your product and to add a message to their autoresponder sequence.

How To Find Them:

  • Type into Google “keyword blog”.
  • Type into Google “Powered by WordPress” followed by a keyword related to your product.
  • Simply type in a variety of keywords related to your product into Google and visit the top sites. Chances are most of them are blogs.
  • Type into Google “top 10/50/100 keyword blogs” to find a list of some of the authority blogs in your market.
  • Go to Google Blog Search and search for blogs.
  • Go to Technorati.com and look through the blog listings.

3. This is where the discount coupon facility comes in handy that I mentioned in the set up stage. Find product owners in your market selling products similar to yours. Email them and offer them the chance to give away your paid product on their download page. Provide them with a coupon they can give to their customers. Tell them to send customers to your salespage (via their affiliate link) armed with a coupon and they can enter that to download your product for free. Before their customer is taken to the download page however they see the one-time offer (where the person who sent them earns a commission) and then after the OTO they need to enter their email address to access the download page.

The product owner you approached gets to offer an additional bonus and earn an affiliate commission and you get a new subscriber who buys stuff in your market. Win win!

How To Find Them:

  • Get on the email lists of as many people in your market and see what products they are promoting.
  • Go to affiliate directories like Clickbank, Paydotcom, RAPBank and find products in your market.
  • Don’t limit yourself to digital products either. Contact physical product sellers and offer them the opportunity to give your product away. For example, if you are selling a product about growing beautiful flowers, then get in touch with websites selling gardening equipment or plant seeds and bulbs.
  • Bonus Tip: Find membership sites in your market and contact the owner offering them the chance to give away your product for free to their entire membership database.

These aren’t the only three things you should do, but if you do only these things and you do them consistently you will be building a highly targeted, high quality email list that generates revenue from the emails you send.

Plus, there are thousands of likely email list owners, there are thousands of bloggers and there are thousands of product owners you can approach. You will never run out of potential affiliates. And if working all day approaching affiliates doesn’t interest you, then hire someone else to do it for you.

For those of you that know me, you’ll know I sometimes like to lay thinks out with possible results. It motivates me when I do it and I’m sure it motivates you, too.

Imagine that every day you…

  • Convince just one email list owner to add a message promoting your product into their autoresponder sequence and assume that on average each list owner is averaging 25 new subscribers per day. That means 25 people will be exposed to your product each day. After a month you will have convinced 30 email list owners and your product will be exposed to 750 targeted subscribers each day. After three months that will be 2,250 per day. After six months 5,000 per day. And after a year it will be 10,000 targeted prospects exposed to your product every single day.
  • Convince one blogger to include a link or banner promoting your product somewhere on their blog. Imagine that on average each blogger sends just 10 visitors per day. That’s 300 per day after a month, 900 per day after three months, 1,800 per day after six months and 3,600 per day after a year.
  • Convince one product owner to add your product as a bonus on their download page. Assuming each product owner gets 10 sales per day, that’s an extra 5+ subscribers per day for you because you can assume most of their customers will also want your product – especially as it is free.

Also imagine that every so often, perhaps a couple of times per week, you convince…

  • An email list owner to blast a promotion for your product to their list of 500, 5,000 or 50,000 subscribers.
  • A blogger to publish a post dedicated to reviewing your product and then their thousands of feed subscribers rush over to read what they have to say about your product (hopefully good things!)
  • A membership site owner to notify all 100, 500 or 1,000+ paying members that they can go and download your product completely free.

This list building system is so simple and so effective.

The beauty of it is that you hardly have to do any of the work.

Other list owners work their butt off paying for traffic to generate subscribers and then they send them to you for free by promoting your product.

Bloggers spend hours writing content and trying out the new blog promotion strategies and then send their visitors to you.

Product owners slave away trying to build relationships with the gurus in your market and then when the gurus eventually promote their product, you get all their hard earned customers, too.

I know the above makes it sound like a bit of a one way relationship, but remember the list owners and bloggers earn 100% commissions on your front end offer and one-time offer, and the product owners get to offer an unannounced bonus to their customers and earn 100% commissions on the one-time offer.

Both parties win. They earn loads of commissions (hopefully) and you build the most responsive, targeted email list completely for free.

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If list building is a route you’d like to take to achieve your dreams of building a full time business online but you weren’t sure how to get started or what to do once you had started, then I really hope this blog post helps you achieve that.

If you have any questions or want further help then just leave a comment below and I’ll do my best to help you out.

Also, I’m testing something out that I hope you can help me with…

I’ve recently added those Social Sharing buttons that you see below. I’ve never really focussed on social marketing for my traffic, but I know it’s becoming more and more important.

So if you found value in this post, or if you think anyone you know would find value in this post, then please either Facebook Share, Tweet or Google Plus.

Have a fantastic rest of the day and I hope you can turn this blueprint into subscribers and profits.

Thanks,
James Penn

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